Sensodyne is specially formulated to care for sensitive teeth. When enamel is worn away or gums recede, the dentine underneath becomes exposed. This can lead to tooth sensitivity, for example, with hot and cold food and drinks. Tooth sensitivity is not a one-off problem, but an ongoing condition that can benefit from daily specialist care. Sensodyne Daily Care toothpastes are specially formulated for people with sensitive teeth, with all the benefits of a regular toothpaste – from Sensodyne, experts in care for sensitive teeth. Use Sensodyne Daily Care Original twice daily: Long lasting sensitivity care Fresh and clean mouth feel Contains fluoride to strengthen teeth Provides all the benefits of a regular toothpaste Number one dentist recommended brand for sensitive teeth. Dentists have been recommending Sensodyne for many years. Sensodyne Daily Care is a fluoride toothpaste which can be used everyday and provides daily care for sensitive teeth.